A Blueprint for Audience Activation in Adobe Experience Platform

How many times have you bought something online, only to continue seeing ads for that product after you've made your purchase? By using Audience Activation in the Experience Platform, you can deliver the right content to the right customer. Instead of trying to sell them something they purchased, the Audience Activation Blueprint can adjust targeting for complementary products to better meet your customer's needs.

Author: Jaemi Bremner

A Blueprint for Audience Activation in Adobe Experience Platform

In the last post, Adobe Experience Platform introduces Digital Experience Blueprints — a whole new way to learn and understand how you can use its technology to build incredible customer experiences…

Jaemi BremnerAdobe Tech Blog